Web Site Traffic - hits vs pageviews

When I report traffic to our zip code managers, I report the number of page views. I have been asked why I don’t report “hits”

Page views are the number of times a page is looked at. simple…

“Hits” are not as easy. If a person looks at a page that has four pictures on it, it counts as five hits (one for the page and one for each of the pictures.

So… to track activity of the site, “Page Views” are the best way to track usage.

And for the record, it looks like we might exceed 200,000 page views this month.  Time will tell.

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